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The web site states the following, "Introducing the new Slicknut! This new take on an everyday part can change the way you pull wire in your next job! Invented by a top veteran electrical contractor, the Slicknut is safe, efficient and versatile for your residential,commercial and industrial electrical wiring jobs." We saw that the web page stated " Designed and Manufactured in USA." It also said " The only ground bushing that does not require a lock nut. Will not snag, fray, cut wires or ropes. Ensures positive bonding to ground." The header had ground bushing as the highest ranking optimized keyword. This keyword is followed by slicknut, kist, and kist corp which isn't as urgent as ground bushing. The other words slicknut.com uses is bushings. electrical is included and could not be understood by search crawlers.